Category : Editorial Supplements

Earned media as motivator in today’s residential market
Editorial Supplements

Earned media as motivator in today’s residential market

REW Staff
by REW Staff722
By Frank C. Marino President & CEO, The Marino Organization What will it take for developers and brokers offering new residential units to pry complacent owners out of their existing homes and send them house-hunting? Inevitably, the most-successful marketing strategies will include a strong “earned media” component. Let’s take a...
Editorial Supplements

The good word; You can’t tell a story if you only know part of it

REW Staff
by REW Staff625
By Linda Alexander, President Alexander Marketing When I was a kid, my mother used to say, “accentuate the positive.” I eventually discovered her optimistic aphorism was the opening hook of a popular postwar Johnny Mercer tune that continued with even more hopeful words of wisdom, “eliminate the negative, latch on...
Editorial Supplements

The best response to a crisis? Keep calm and carry on

REW Staff
by REW Staff881
By Linda O’Flanagan It’s a broker’s dream. After weeks of preparation for a major open house launch party, potential buyers show up in droves, drinking wine, socializing and ultimately making bids. So many buyers appear that three sales agents are needed on hand for quality service. A few buyers make...
Editorial SupplementsFeatured

chashama sheds light on its good work

REW Staff
by REW Staff1117
Anita Durst shone a spotlight on the non-profit she founded to help struggling artists with a gala event that drew some of the biggest names in real estate earlier this week. More than 450 guests attended the 19th Annual Gala for chashama held in the performance space known as Anita’s Way, between the Conde Nast building and the Bank of America tower. Among the guests were executives and representatives of chashama’s roster of partners and supporters across the city’s real estate landscape.
Editorial Supplements

Controls company keeps clients their top priority

REW Staff
by REW Staff797
EnTech Digital Controls hosted its 2014 Client Appreciation Event, treating over 300 attendees to an evening of food, fun, live music, and social networking. The company, which provides building owners in the New York tri-state area with advanced boiler control systems and energy monitoring services, hosted the event at Hudson...
Editorial Supplements

Study shows taxes may be driving rich out of NJ

REW Staff
by REW Staff853
RegentAtlantic is set to release a study titled “Exodus on the Parkway: Are Taxes Driving Wealthy Residents out of New Jersey?” The goal of the study is to encourage a serious and constructive dialogue toward addressing the challenges that New Jersey faces. In conducting the study, RegentAtlantic consulted with former...
Editorial SupplementsViews

Publishing neighborhood now making the headlines

REW Staff
by REW Staff865
By Christel Engel, executive managing director, Colliers International I am fortunate to have witnessed, and participated, in the renaissance of Midtown South over the course of my career. When I earned my New York Real Estate license in 1986, off the avenues between 15th and 30th Streets was a manufacturing...
Editorial SupplementsRetail

Upper East Side leads New York City’s retail boom

REW Staff
by REW Staff930
By Jill Lovatt, Massey Knakal Retail Leasing Services This past year has been a very strong year for New York City retail. In terms of retailer demand and growth in rents, New York City has outperformed the rest of the country, and Manhattan’s Upper East Side has been leading the...
Thomas Hill: George M. Brooker Award
Editorial Supplements

Thomas Hill: George M. Brooker Award

REW Staff
by REW Staff2509
Thomas L. Hill, RPA began his career in real estate over 40 years ago, serving in various line and supervisory positions with Uris Buildings Corporation and later with Paramount Group, Inc. In 1985, he joined Boston Properties, Inc. and has since risen through executive positions before becoming Senior Vice President...