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Deals & Dealmakers

Tech firm Yieldbot takes full floor at 902 Broadway

Yieldbot, Inc., a digital media technology and marketplace that connects brands with active consumer intent, has signed a new, full-floor lease at 902 Broadway in a relocation move that will triple its office space.

With 39,783 percent growth over a four-year period, Yieldbot is among the 500 fastest growing tech companies in North America.

The firm will occupy 17,185 s/f on the eighth floor of the 20-story Flatiron property according to John D. Goodkind, director of leasing with Koeppel Rosen LLC, the leasing and management agent for the building and the Rosen family’s New York City portfolio.

He and principal David J. Koeppel marketed the fully-furnished space, which was recently built out by SFX Entertainment and turned back over to ownership in early November.

Yieldbot’s growth necessitated new space quickly, according to firm tech firm’s leasing advisor NGKF managing director Todd Stracci, who represented the tenant with NGKF Executive Vice President and Managing Director Hal Stein.

“We toured every creative and collaborative, move-in ready availability in Midtown South. This type of option is ideal for a fast-growing company, but a challenge to find in one of the tightest submarkets in the country,ˮ said Stracci.

“Having our pulse on the market, we heard the SFX offices could be made available in short time and looked at them immediately. The full-floor workspace suited Yieldbot’s needs perfectly and lease terms were agreed upon within the week.”

Koeppel added, “Due to high demand for turnkey space, here, in Midtown South, we expect the remainder of the SFX offices, floors 14 and 15, to lease up quickly.

“It is a high-end, headquarters quality build out totaling 36,400 s/f, with a spectacular connecting stairway and two cafés with pantries.”

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