Adidas makes play for Brooklyn’s shoppers
RKF gets credit for an assist after helping Adidas secure an 8,700 s/f lease in Downtown Brooklyn. The storefront at 452 Fulton Street will serve as Adidas’s first flagship in the borough and its opening this spring will signal the next chapter in the company’s branding. The property is situated in the heart of the revitalized Fulton Mall, an area that’s home to a well-trafficked downtown shopping district with more than 150 stores, including nearby co-tenants such as Modell’s, Nordstrom Rack, TJ Maxx, Macy’s and H&M, as well as forthcoming retailers like Target, Armani Exchange and Century 21. “The growth of retail corridors in Brooklyn over the past two years has been huge, fueled by a number of non-retail drivers, such as an increase in residential developments and an exceptionally low office vacancy rate,” said Ryan Condren, managing director of the CPEX New York Retail Leasing team.
