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Deals & Dealmakers

Crowdfunding investment network iintoo acquires RealtyShares operations


iintoo, a global real estate investment network with nearly $200 million raised since its launch in 2015, has purchased assets of RealtyShares as part of a joint venture.

The move accelerates iintoo’s growth, increasing its portfolio size from $1 billion to $2.5 billion in assets under management.

The purchase, from one of the largest U.S. online real estate platforms, will help expand the company’s disruptive approach to crowd-sourcing real estate investments, which has yielded 16.63 percent average annual returns on exited investments.

With the acquisition, iintoo will reach a community of 200,000 registered investors, offering them the opportunity to access vetted deals under the company’s management.

“This event is a watershed moment for iintoo, the industry and investors,” said Eran Roth, CEO of iintoo. “The real estate business has historically been an exclusive club, lagging in technological innovation and accessibility for retail investors, but in the last five years, we have seen significant disruption led by forward-thinking startups. Our platform and approach have allowed individual investors to gain access to premium real estate investment opportunities while providing the industry’s first equity protection program,”

RealtyShares was the second largest online real estate investment platform in the U.S. before ceasing to take on new deals last year.

At the time, the company had 300 active projects and approximately $400 million in equity from its investors.

In order to oversee RealtyShares’ assets, iintoo has formed a joint venture with RREAF Holdings, LLC to take over management activities for the active investment portfolio.

All of RealtyShares’ former and current investors will now have access to iintoo’s platform and investment opportunities.

“We are excited to bring RealtyShares investors into our community and offer them professional oversight and management of our highly vetted commercial grade real estate opportunities.,” Roth said.

iintoo’s approach offers individuals a means to invest in commercial-grade real estate deals, with investment opportunities starting at $25,000.

Investors also have access to a social community where they can interact and learn from one another and follow savvy investors to see how their investments have performed.

The iintoo investment portfolio includes income-generating multifamily properties, commercial real estate, retail and mixed-use properties, with a focus on projects in developing cities, as they have proven to perform well despite economic downturns.

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