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Deals & Dealmakers

Coldwell Banker Realty New Homes Announces 12-01 River, 16 Boutique Luxury Apartments In Downtown Fair Lawn, N.J.

Coldwell Banker Realty New Homes is proud to announce its latest collaboration with Rock Solid Builders, 12-01 River in downtown Fair Lawn, N.J. These 16 new boutique luxury apartments, offering an easy commute to New York City from Bergen County, are currently accepting applications for new tenants, with availability starting in September 2022.

Apartments at 12-01 River are available in both one and two-bedroom configurations, offering between 600 to 970 square feet of living space. Net-effective monthly rents for the stylish homes at 12-01 River start at $2,354 for one-bedroom, one-bathroom residences and $2,954 for two-bedroom, two-bathroom residences. There is a limited time grand opening incentive that includes one month free on a 13-month lease. Each apartment includes one assigned surface parking space. Additional covered and surface parking is available for an additional fee, as are climate-controlled storage units. Residents of this secure building will enjoy a welcoming lobby, elevator access, a comfortable lounge, fully equipped fitness center and a convenient Amazon package storage system.

“We are honored to once again have been chosen by Rock Solid Builders as their partner in planning another prestige luxury development in northern New Jersey. 12-01 River is an exceptional rental building that offers fabulous in-Fair Lawn living that is convenient to everything the area has to offer. We expect that these apartments will likely fill up fast,” said David Schoner, vice president of Coldwell Banker Realty New Homes. Rock Solid Builders and Coldwell Banker Realty New Homes also collaborated recently on Lakeshore Estates, a boutique development of 32 new, contemporary townhomes located in the northern New Jersey suburb of Haworth.

Apartments at 12-01 River feature contemporary, open-concept floorplans with nine-foot ceilings and upscale finishes, hardwood-look luxury vinyl tile, gourmet kitchens, stainless steel appliances, quartz countertops, contemporary shaker-style cabinetry, in-unit full-sized washers and dryers, and oversized showers and baths. Additional highlights include recessed lighting, window treatments that offer privacy, central A/C and heating and an intercom system.

Located in commuter-friendly downtown Fair Lawn, transportation options include a New Jersey Transit bus station adjacent to the building (50 minutes to an hour to the George Washington Bridge Bus Station), a one-mile proximity to the Radburn New Jersey Transit train station (50 minutes to Hoboken on the Bergen County Line), and close access to the Garden State Parkway and Routes 208, 80, 4 and 17. 12-01 River is only three-quarters of a mile to the “Avenue of Heroes” Memorial Park, which features a river walk, boat launch, tennis courts, hockey court, playground and sand-bottom municipal pool. The building is within walking distance to local restaurants and convenience stores.

12-01 River is staffed by Coldwell Banker Realty New Homes. For more information, contact builder representative Ted Hanley at 201-297-4221 or visit

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