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Deals & Dealmakers

Advertising agency inks 22,000 s/f Brooklyn lease

Madwell uses a vintage Chrysler car as a phone booth.

ABS Partners Real Estate announced that creative marketing and advertising agency Madwell has signed a new 22,000 s/f lease at 65-87 Porter Avenue in East Williamsburg, Brooklyn.

The 33,000 s/f property, owned by Bushburg Properties, is located in a rapidly growing submarket of Brooklyn, two blocks from the Morgan L subway station and a number of popular retailers and restaurants.

ABS Partner’s Ben Waller represented both the ownership and the tenant in the transaction. ABS Leased the balance of the building to a commissary in 2017.


The ground floor, block-through property between Harrison Place and Ingram Street is located near notable area tenants such as Netflix, Brooklyn Boulders (both coming soon), Elsewhere, Brooklyn Mirage and Roberta’s.

“Madwell has always had an eye for creative spaces and this is another perfect example,” said Waller.

“They required a drive-in building so they could accommodate their vintage Chrysler car, which they use as a ‘phone booth.’ The 18 ft. ceilings flooded with natural light will create an amazing atmosphere for their employees.”

Madwell, a full-service creative advertising and marketing agency working across all mediums, works with a range of clients as diverse as Johnson & Johnson, New York Road Runners, Verizon, and many more.

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