Real Estate Weekly
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Residential

Female brokers dominate Brooklyn housing market

Female agents are dominating the Brooklyn residential market, according to a new report.

One-hundred percent of all residential listings within the $500,000 to $999,999 range were represented by either an individual female broker, or by a team of brokers led by a female sales professional in Brownstone Brooklyn according to The Gender Report: Women Selling Brooklyn released today by Ideal Properties Group, a leading real estate firm.

ALEKSANDRA SCEPANOVIC
ALEKSANDRA SCEPANOVIC

The report is an analytical look at the gender breakdown of residential properties listed for sale in Brownstone Brooklyn from April 1, 2015 to April 15, 2015.

“The fact that females are increasingly the backbone of the real estate brokerage world has slowly but surely come to light in the past few years,” stated Aleksandra Scepanovic, managing director of Ideal Properties Group.

“With the findings in this report, it is safe to say that we have proven that women are not just shattering the glass ceiling but we have effortlessly debunked a general misconception that male superiority exists. Real estate brokerages welcome other industries in New York City to follow our lead.”

Scepanovic is a former journalist who spent years reporting from war-torn Sarajevo following the breakup of her native Yugoslavia. She  founded Ideal Properties  in 2007, amid one of history’s biggest housing crises.  Today, the firm has four Brooklyn offices and over 100 agents.

The company is thriving in a market where the  median sales prices jumped 17.5 percent from last year, to nearly $611,000, according to Douglas Elliman’s first quarter report.

According to the Ideal report, 56 percent of all properties in Brownstone Brooklyn were listed by a solo broker with the second-largest group being two-person teams at 31 percent of all listings. Fifty-six percent have women as lead listing agent.

A new report says women are selling most of Brooklyn's homes.
A new report says women are selling most of Brooklyn’s homes.

Additional findings of the report include:

Regardless of asset class, within the group of listings represented by two brokers, the number of female sales professionals leading the marketing and sales efforts is 59 percent, of which 32 percent are female-female tandems and 27 percent female-male

Sixty-four percent of three-person teams are led by female brokers and the three-female teams takes the majority, with 28 percent of all listings

In three-person teams, only 10 percent of all listings were three-male teams

In price levels above $1M, the number of female-led or solely-female represented listings is between 54 to 57 percent of all listings

However, female brokers represented only 22 percent of the lowest priced properties ($1-$499,999) with their male counterparts representing 78 percent of sales

Seventy-four percent of all townhouses in the area were represented by a broker marketing the property on their own with males accounting for 53 percent of this number

Two out of three co-operative residences were offered for sale by an individual broker with 59 percent of all being represented by women

Sixty-two percent of condominiums were represented by one broker and out of this number, 62 were represented by a female

The Gender Report is available for download from the company’s website at http://www.idealpropertiesgroup.com/about/market-reports.

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