John Simone joins Cord Meyer Development as Chief Operating Officer
John Simone, a senior real estate executive with over 30 years of experience in all asset classes, has joined Cord Meyer Development Company as Chief...
Category : Marketing and Public Relations
The Real Estate Board of New York announces new leadership roles
The Real Estate Board of New York (REBNY), the City’s leading real estate trade association, today announced three additions to its senior leadership team. Sandhya Espitia has...
The power of public relations to shape geography
By Sarah Berman President and Founder, The Berman Group The fluid nature of New York City’s neighborhoods presents endless opportunities for real estate professionals....
The untold story: Real estate’s New York essentialism
By Frank Marino, CEO, Marino PR The real estate industry is to New York City what tech is to Silicon Valley. They are symbiotic. From...
CRE marketing strategies combine new, old digital tools
If there is one indisputable adage in the world of commercial real estate digital marketing, it is that “Content is King.” Yet, in the constantly-evolving...
DOB kicks off safety week with new slogan
Acting Buildings Commissioner Thomas Fariello, R.A. announced the official kick-off of the Department’s annual Construction Safety Week activities designed to raise awareness about the critical...
Gearing up for Generation Z
By Linda Alexander, President Alexander Marketing Corp. The real estate space has been traditionally segmented by age demographics, especially in such well-defined primary markets as...
Q&A: The changing landscape of PR & Marketing
Lara Berdine, EVP of Quinn, one of the leading PR firms in commercial, residential and retail real estate, discusses the changing landscape in PR and...
Give your real estate media relations strategy some CPR
By Dan Johnson, Senior Account Executive, R&J Strategic Communications No matter where you live, work or play, at some point a real estate decision was...
Pace delivers logic and magic in real estate marketing campaigns
Back in 1948, President Truman was in the White House. “South Pacific” premiered on Broadway. The minimum wage was raised to 75 cents an hour....