Thor Equities has brought Qela, a luxury retailer based in Doha, Qatar, to a prime location within the block-long retail space at 680 Madison Avenue.
Qela’s newest shop will be located on the corner of 61st Street and Madison Avenue, a 6,230 s/f parcel highly visible to the hundreds of thousands of residents and tourists who walk the high streets of Madison Avenue each and every day.
“Madison Avenue has a deep and rich history of attracting world-class luxury brands, and Qela’s move to 680 Madison will allow a retailer new to both New York and America to enter the market at the crossroads of fashion and luxury,” said Joseph J. Sitt, CEO of Thor Equities.”
Situated between 61st and 62nd Street, 680 Madison Avenue — better known as the Carlton House — is an iconic location. The property is surrounded by the most renowned names in retail, including Barneys New York located right across the street.