Coach has opened its newest flagship at 685 Fifth Avenue in one of the world’s most prestigious shopping districts.
Timed to coincide with the brand’s 75th anniversary year, the 20,000 s/f space was designed by executive creative director Stuart Vevers in partnership with William Sofield, designer and president of Studio Sofield.
The interior features a blackened steel and concrete staircase, as well as a glass enclosed, vintage inspired elevator.
Throughout the three-level flagship is a mix of eclectic and bespoke furniture and objects, custom-designed cabinetry, proprietary carpets and fine millwork.
There is a mechanized conveyor belt installed with a rotation of Coach products.
The center atrium houses a 12-foot sculpture of Coach’s dinosaur, Rexy, designed by renowned artist Billie Achilleos, and constructed entirely from Coach bags and proprietary hardware.
A monumental contemporary sculpture, Scribing the Void, created by Brooklyn artist Kurt Steger traces the surface of iconic rock formations in Central Park, and is a nod to Coach’s New York City roots.
The flagship features women’s and men’s collections including bags, small leather goods, footwear, and ready-to-wear, in addition to offering a full range of customization and leather services.
The company is also launching Made to Order Rogue, which allows customers to create a bespoke Rogue bag.
And the Coach House Workshop – the first of its kind – offers expanded leather and craftsmanship services, including special monogramming and exclusive vintage product, featuring a resident master craftsman in the New York Workshop at Coach’s headquarters.
