Athletic footwear, apparel and accessories brand NOBULL will open its first store at 68 Prince Street in Soho.
Lee & Associates NYC broker Mark Kapnick arranged the 950 s/f two-year lease. The space includes 510 s/f on the lower level.
Inspired by the success of the Allbirds pop-up shop that has been at 68 Prince Street for the past year (for which Kapnick also arranged the lease), the NOBULL team was represented by Paul Berkman of JLL. Asking rent was $500s/f and the tenant will take occupancy on September 4.
“A brick-and-mortar debut at 68 Prince Street speaks volumes to the success that NOBULL has already enjoyed with their online business,” said Kapnick, who represented the landlord. “In terms of foot traffic, this is one of the busiest blocks in Soho and NOBULL will see great sales there, if the success of Allbirds in the same location is any indication.”
