Douglas Elliman kicked-off REiNVENT 2016, the firm’s three-day national sales and networking conference at the Borgata Hotel in Atlantic City. Chairman Howard M. Lorber and President/CEO Dottie Herman welcomed special guests – keynote speaker Martha Stewart, social media expert Hootsuite and self-help guru Tom Ferry to Atlantic City’s Borgata Hotel. More than 1,500 real estate professionals from the markets Douglas Elliman serves – New York City, Westchester, Long Island, the Hamptons, Connecticut, South Florida, Aspen and Los Angeles -were in attendance.
“We invest in the careers of our Douglas Elliman agents by educating them with the latest in digital platforms, social networking, technology and coaching. REiNVENT is just one of the ways we create learning experiences at Douglas Elliman to ensure that our customers have the most educated and up-to-date brokers working for them,” said Herman. “Education is our way to differentiate Douglas Elliman from other brokerages and we think we’ve been successful.”
A prelude to the event was the annual Ride to REiNVENT charity cycling event, with 61 riders traveling from Highlands, N.J. to Atlantic City, raising $200,000 for the anti-hunger nonprofit God’s Love We Deliver.
During the conference, seminars were held on strategies, resource training and continuing education. Hootsuite held sessions on social media over a two-day period and Tom Ferry addressed his brand of success coaching to a fully-packed theatre of onlookers.
Martha Stewart was the keynote speaker for REiNVENT and spoke of the importance of learning new things daily, and always reinventing oneself towards personal success. Evening events were lavish, with good food, entertainment and a convivial spirit, embodied by a Halloween gala on the last night and enjoyed by all.