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Douglas Elliman eyes China growth with latest appointment

Douglas Elliman announced the addition of Han Cheng Jeng Fu as director of luxury sales at The Rubin Group, a group run by Justin M. Rubin in Miami.

A businessman with strong connections in China, Jeng will market Miami real estate to the Chinese while simultaneously sharing his relationships with the team at The Rubin Group.

HAN CHENG JENG FU
HAN CHENG JENG FU

With more than 30 years of experience as a successful businessman, Jeng is versed in real estate investments, technology, international business, personal and corporate financial management, and product sales and marketing.

He has worked at some of the top companies around the globe, and through these experiences he has gained the knowledge and insight needed to actively grow Douglas Elliman into the Chinese market.

“We are honored to welcome such an exceptional businessman to The Rubin Group at Douglas Elliman,” said Jay Phillip Parker, CEO of Douglas Elliman’s Florida brokerage.

“Growth in China has become a top priority for Douglas Elliman over the past year and we feel fortunate that someone as well-connected as Jeng is joining our group to help strengthen our presence in that market.”

Jeng currently serves as chairman of Red Rock Asian Capital Investor Group, an investment company that focuses on mining, real estate development, distribution of high tech products and insurance in the U.S., Asia and Latin America.

Previously, he spent 15 years at Hewlett-Packard Company (HP). He also served as a Senior Business Executive at Polaroid Corporation where he developed the company’s new digital imaging business in Latin America, and represented Acer Corporation from Taiwan in the Miami market.

Jeng began his career working at Payless Shoe Source Corporation where he was ultimately responsible for managing the Hong Kong and Taiwan offices along with a $600 million annual budget.

Fluent in Chinese, Spanish and English, Jeng holds leadership positions in several organizations including the Overseas Chinese Business Chamber, the International Leadership Foundation, and advisor to the City of Miami EB5 Advisory Board.

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