Real Estate Weekly
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Construction & Design Residential

NEW DEVELOPMENT: The Centurian; Icon 52; Copper Tower Condominium

● douglas elliman development marketing
Leasing kicks off at Centurian
Leasing begins this month a the Centurian Building, the landmark building at 1182 Broadway converted to a luxury 39-loft development of one and two bed homes, including a two bedroom penthouse duplex with private outdoor space.
Douglas Elliman Development Marketing is exclusively handling the marketing and leasing for the project.

The Centurian

“We’re thrilled to introduce these beautiful, unique residences to one of Manhattan’s hottest neighborhoods,” said Clifford Finn, executive vice president of Douglas Elliman Development Marketing.
“The original details have been maintained, while a meticulous selection of new materials has been curated and integrated to create the perfect harmony of old and new.”
The Centurian Building was constructed between 1908-1910. The building was designed in the Beaux-Arts style by William L. Rouse for the Century Holding Company.
1182 Broadway has been certified by the Secretary of the Interior as meeting the requirements for listing in the National Register of Historic places.
The Centurian has been in the Mocal Enterprises, Inc. family for 35 years and is now undergoing a complete transformation, with BUILTIN Studios chosen as the interior architects for the redesign.
Each home has a Bosch washer and dryer, restored copper window frames, custom white cabinetry kitchens and Calacatta marble bathrooms with radiant heat flooring in select residences.
The property will have a landscaped roof deck for residents. Occupancy is expected in April 2014. Prices will begin at $6,000.
●BOLD NEW YORK
Bold moves Murray Hill apartments

Bold New York has leased up 200 East 30th Street, a renovated, luxury property in Murray Hill.
Benchmark Real Estate Group, the developers, hired Bold New York in May of last year. The task was to reposition and market the property, and to lease its newly renovated apartments as they came on line.
“We’ve enjoyed marketing this building and it is no surprise that its beautifully appointed apartments leased as swiftly as they did,” said Jordan Sachs, co-founder and principal of Bold New York.
“The developers completely transformed 200 East 30th Street, making it a stand out property in an increasingly sought after Manhattan neighborhood.”
Bold New York marketed the building directly to the brokerage community, and the firm also developed creative digital and hard copy promotions targeted to consumers. Bold New York secured rents that ranged from $2,750 for studios to as much as $4,800 for two-bedrooms.
●TF CORNERSTONE
Another LIC bullseye for developer

TF Cornerstone’s 4545 Center Boulevard,a 41-story, 820-unit Long Island City waterfront property, is now 100 percent leased.
Leasing began June 1, 2013 and, says the developer, the property was a big hit with families and young couples.

4545 Center Boulevard (rendering)

“We knew this would be a sought-after location and leasing activity was brisk from the day it started, but renting up the building this quickly surpassed even our expectations,” said Sofia Estevez, executive vice president of TF Cornerstone Inc.
“This is a testament to the high demand for Long Island City as the area continues to grow and offer more and more for residents.”
The next TF Cornerstone property set to open on the LIC waterfront in Spring 2014 is 4610 Center Boulevard, which topped out in July 2013.
Designed by interior design and planning firm Arquitectonica that building has a sleek, modern design that curves around LIC’s famous Pepsi Cola sign.

● TSILO GROUP
Modern Spaces in Woodside

Modern Spaces has been tapped as exclusive leasing and marketing agent for Icon 52, a new luxury rental property in Woodside.
This is Modern Spaces’ first rental project in the Queens neighborhood.
Developed by Tsilo Group and designed by Todd Ernst, of Ernst Architect, Icon 52 will be located at 5205 Queens Boulevard in Woodside, Queens.
“As prices skyrocket and inventory continues to get absorbed in nearby neighborhoods like Long Island City and Astoria, renters are now looking into Woodside which has been rapidly growing and is now a new focus for developers,” said Eric Benaim, CEO and president of Modern Spaces.
”Icon 52 is definitely setting a new standard for luxury living in the Woodside area and it’s perfect for renters looking to live just minutes away from Manhattan.”
Now leasing, each apartment at Icon 52 features hardwood floors, high ceilings, kitchens with high gloss white cabinetry and stainless steel appliances. Bathrooms include Kohler bathtubs and Toto toilets.
Comprised of 66 studio-through-two-bedroom apartments, homes will range from 403 to 806 s/f with rental prices starting at $1,500.
Amenities include a virtual doorman, landscape rooftop deck, parking garage, barbecue and sitting areas, tenant storage, laundry room and a bicycle storage room.

● tri-bassco, inc
Taking a shine to Copper Tower

Copper Tower Condominiums

Flushing-based developer Tri-Bassco, Inc. has launched sales at its newest condominium in Bayside, Queens.
The Copper Tower Condominium is one block from Bell Boulevard, and a two-minute walk to the Long Island Rail Road.
The luxury building has 22 one-and-two bedroom units, 11 parking spots, a private gym and sun deck.
The five-story building was designed by Noesis Designs and is being marketed by Block & Lot Realty. Units in contract at the building average $670 psf, according to the developer, Andy Bassaly, principal of Tri-Bassco, Inc.
“High demand for luxury condos and a lack of supply in the area have driven prices up as compared to our initial offering plan,” he added.

● IDEAL PROPERTIES GROUP
Phoenix rises in Greenwood Heights

Ideal Properties Group announced the launch of leasing at The Clarimar Phoenix, in Greenwood Heights, Brooklyn.
Ideal Properties is the exclusive marketing firm for the building.
The Clarimar Phoenix offers residents large kitchens with stainless steel appliances and room to accommodate family dining.
Living rooms have large windows and many of the units offer private terraces.
Prices start from $2,000 for one-bedroom apartments and $3,250 for two-bedroom apartments.
“The Clarimar Phoenix offers brand new apartments in one of the most popular areas in Brooklyn. The building has thoughtfully re-captured the essence of the times past, transforming them eclectically into the modern day sensibility,” noted Aleksandra Scepanovic, managing director of Ideal Properties Group.
“We believe tenants will be pleased by the size of the units. Buildings such as these exemplify Brownstone Brooklyn’s rapid growth and attractiveness.”
● MACK REAL ESTATE GROUP
Renters heading North

Mack Real Estate Group announced that 50 North 5th, which launched in late September, has leased 148 of its 229.
The property — exclusively represented by aptsandlofts.com — is a boutique hotel-style rental offering residents a range of amenities including a lobby lounge with complimentary breakfast, two-level inner courtyard with waterfall and indoor basketball court.
“We’re extremely pleased with the positive response from renters. It’s exciting to see the growth of this unique new community at 50 North 5th,” said Richard Mack, chief executive officer of Mack Real Estate Group.

50 North 5th

“We’re offering the lifestyle and service of a boutique hotel, within a contextually designed building, tailored to the Williamsburg aesthetic. It’s proving to be a compelling package.”
Designed by Williamsburg-based CL-OTH Interiors, homes are a mix of studio, one- and two-bedroom apartments with select units including private terraces.
Rents begin at $3,000 for a studio, $3,200 for a one-bed and $4,800 for a two-bedroom. Rents for penthouse two-bedrooms begin at approximately $7,000 per month.

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