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Deals & Dealmakers

Kaufman signs PolicyGenius at 22 West 19th

The Kaufman Organization secured a five-year lease for 10,258 s/f for PolicyGenius, an insurance shopping platform, at 22 West 19th Street .

PolicyGenius, founded in 2014 by two former consultants of McKinsey & Company, is similar to an online travel booking engine and targets a younger demographic of insurance buyers. Earlier this year, the startup raised $15 million.

“PolicyGenius is the type of tenant Kaufman envisioned at its newly renovated properties; the company is taking an industry that has remained unchanged and is modernizing it to appeal to a wider demographic of people,” said Steve Kaufman, president of Kaufman.


“22 West 19th Street is the ideal space for a rapidly growing startup to thrive in due to its ideal Flatiron District location, accessibility, state-of-the-art communication infrastructure, and completely renovated and updated loft-style office spaces.”

Barbara Raskob and Yvonne Chang represented landlord, 18-19th Associates, LLC in the transaction. Asking rent was in the high-$60’s per square foot range.

PolicyGenius’s new headquarters will be on the eighth floor. As part of their move, Kaufman will be installing new bathrooms in the new space.

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