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Deals & Dealmakers

Artificial intelligence platform Demandbase takes floor at 114 West 41st Street

Equity Office announced today that it has signed a new lease with Demandbase to occupy an entire floor at 114 West 41st Street, its fully modernized 22-story office tower just steps from Bryant Park in Midtown Manhattan.

Demandbase is the leader in Account-Based Marketing (ABM). It offers the only Artificial Intelligence-enabled, comprehensive ABM platform that spans advertising, marketing, sales, and analytics.

Under the new lease, the company will occupy 15,931 square feet across the entire ninth floor, relocating its New York office from 405 Lexington Avenue in the first quarter of 2018.


The floor that Demandbase will occupy is part of a  pre-built campaign by Equity Office at 114 West 41st Street. Outfitted with high-end finishes, the space was designed with a contemporary vibe. It features an open layout, 12.6 ft. ceilings, polished concrete floor, exposed brick, abundant natural light, open pantries with kegerator, and customizable interior walls.

“114 West 41st Street continues to attract cutting-edge companies who find Bryant Park to be the ideal location to grow their brands, recruit elite talent, and continue to lead their industry,” said Scott Silverstein of Equity Office. “Our prebuilt floors, along with the building’s unique amenity program, proved to be the optimal fit for an innovative company like Demandbase.”

Equity Office recently completed a building-wide renovation at the 22-story, 352,000-square-foot building.

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