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Deals & Dealmakers Retail

Canadian franchise WowMoms breaks into tri-state market

Cushman & Wakefield inked a 6,200 s/f lease with wellness concept WowMoms World at 154 Route 4 West in Paramus, N.J., representing the Canadian-based franchise’s first location in the Garden State.

David Townes and Alana Friedman, based in the firm’s East Rutherford, N.J. office, represented both the landlord and tenant in the transaction.

“Paramus is arguably one of the best retail locations within one of the strongest retail markets in the entire country,” said Friedman. “Additionally, this marketplace serves a large population of young and growing families which makes WowMoms World a great fit and a welcome new addition for area residents.”

WowMoms World is expected to open in fall 2019. The multifunctional center combines a relaxation area for parents and a stimulating environment for children. Facilities offer open play for preschoolers, parent-and-child yoga and fitness classes, a healthy café with a variety of organic options and flotation therapy for infants. Locations also host children’s birthday parties and offer massage therapy services.

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