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Deals & Dealmakers

Online furniture upstart takes 340,000 s/f in Jersey

In a relocation move that more than doubles its New Jersey footprint, online furniture and home decor brand Article has leased 341,000 s/f to become the full-building occupant of 25 Colony Road in Jersey City.

Colliers International NJ LLC represented the rapidly expanding brand in its
site search and lease negotiation.

Colliers’ Mike Markey, Jon Tesser and Troy Skibitsky, based in the firm’s Woodbridge, NJ, office, and Andrew Lord, based in Vancouver, British Columbia, headed the assignment.

“We selected the Jersey City facility to more than double our previous warehouse capacity and help us accommodate demand from our growing customer base,” said Aamir Baig, co-founder, director and CEO at Article. “Its location will enable us to quickly serve the catchment of New Jersey and New York based customers and beyond.”

Mike Markey, who with the same Colliers team also brokered Article’s Elizabeth commitment in 2016, commented, “Article was just named the fastest-growing company in Canada, and its rapid expansion here in New Jersey illustrates its pace of progress.

“The free-standing building at 25 Colony Road accommodates its immediate and pipeline space needs while providing outstanding accessibility to the Port Newark-Elizabeth.”

Founded in 2011 and headquartered in Vancouver, Article delivers modern furniture direct to the consumer at affordable prices. Article’s in-house team works with designers and manufacturers around the world to source simple, well-constructed products that last.

The firm will relocate its New Jersey distribution center to Jersey City from a 143,000 s/f facility in Elizabeth, where it took occupancy just two years ago.

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