Adams & Co. has signed a 16-year, 12,063 s/f lease with Fête New York at 231 West 39th Street.
Opening spring 2019, Fête New York will celebrate the city’s culinary DNA and reenergize the heart of Manhattan’s historic Garment District.
The food hall will offer nine individual culinary concepts led by rising chefs, bringing the best of the five boroughs to Midtown West.
Plans also include a central bar featuring New York brews and spirits to anchor the space and foster an evening scene. Fête New York will occupy the ground floor of the 12-story building and will be open seven days a week.
James Buslik, principal, and Jeffrey Buslik represented the landlord, 231/249 West 39 Associates while Michael Yadgard of Maxwelle New York represented the tenant. Asking rent was $125 per square foot.
“Fête New York will bring a transformative food experience to the Garment district, a neighborhood that has evolved significantly as a 24/7 destination in recent years,” said Jim Buslik.
“This food hall diversifies one of Manhattan’s most cultural neighborhoods, creating a central gathering place that introduces the local workforce, residents and visitors to culinary concepts from the five boroughs.”
Concepted by owner and founder Doris Huang and designed by renowned firm Carpenter & Mason, Fête New York will feature an Art Deco design that pays homage to 1920’s Manhattan with a contemporary twist.
The opening of Fête New York coupled with the regeneration of Penn Station and development of Hudson Yards further points to the area’s continued growth and rebirth as a destination point in Manhattan.
Constructed in 1908, 231 West 39th Street is a 12-story building known as the Contemporary Fashion Center. Other notable tenants in the building include Hudson Jeans, Joe’s Jeans, Shoshana and Herschel.
Adams & Co. also recently partnered with Equiem, an Australian-based global property technology and tenant engagement company, to launch a comprehensive tenant portal at the building.