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Retail

Pottery Barn to open new flagship location in Flatiron District

A new 20,000 s/f flagship Pottery Barn will open in the Flatiron District next year.

The store, located at 12 West 20th Street, a landmark building constructed in 1904, showcases the new Pottery Barn concept, which includes a Design Crew creating for shoppers.

“The first Pottery Barn store opened in New York City and it’s exciting to come full circle by opening a flagship store in the city where it all began,” said Marta Benson, President of Pottery Barn. “The new store concept is designed to enhance the customer experience to create an inviting, relaxed environment that makes the process of decorating your home effortless and fun.”

It will be the first store to offer Home in a Box, hand-picked furniture pieces that are the foundation to a well-designed bedroom or living room, with packages starting at $1,000.

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