Platinum Properties held their 10-year anniversary event at the Downtown W and announced a new strategic operating model.
Ten years ago, Platinum Properties’ CEO, Khashy Eyn, made a strategic decision to establish the firm’s headquarters in the heart of the burgeoning Lower Manhattan: Wall Street. He created a family-founded and managed company, with the full support of successful agent and licensed attorney, COO Dezireh Eyn, and President Daniel Hedaya.
Over the past decade, the firm has grown to 35 agents and has achieved some significant successes. Most noteworthy are: the $33.7 million sale of the three remaining penthouses at the Trump World Tower in 2007; the record-breaking sale of the Continuum penthouse in Miami for $25 million in 2012; and the record-breaking sale of the penthouse of 200 Chambers Street. More recently, the firm has taken a larger role in the commercial market with the selling of a range of multifamily buildings and buyer representation.
To date, Platinum Properties is the largest real estate brokerage on Wall Street and has a significant impact on the Financial District and Lower Manhattan communities. Going forward, Platinum Properties plans continued growth in the area and to expand its presence as the FiDi’s premier brokerage firm.
“To see how far we’ve been able to come in the past 10 years is incredible – we are humbled by the success we’ve had and excited by the opportunities that present themselves in the future,” explained Khashy Eyn, chief executive officer.
Moving into its 11th year, Platinum will be operating in a line-of-business structure with each of the company’s operations focused in individual businesses. The firm’s goal is to ensure an even higher level of service for clients and provide a better platform from which agents can operate. With the rollout of this strategy, the firm will focus first on structuring six lines of business: residential leasing, residential sales, commercial leasing, commercial sales, residential on-site leasing, and property management.