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Marketing and Public Relations

Multiple messaging platforms

By Linda S. Alexander, President, Alexander Marketing Corp. So many ways to get the word out! Public relations used to be one of the holy triad of marketing mediums, alongside advertising and direct marketing. But today, PR is an umbrella for...

Excellence in real estate PR from ink masters

For more than 20 years Great Ink – one of the nation’s leading real estate public relations firms — has been focused on two things: getting “great ink” for its clients; and assembling a dedicated, stable team of outstanding professionals...

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